Brands of the Century – Steingraeber Now a Member of the Most Prestigious Class of German Brands
Every three years, the “German Standards – Brands of the Century” compendium, published by Dr. Florian Langenscheidt and the Zeit publishing group, honours those brands that not only shape the German economy but also whose presence is firmly anchored in the public’s awareness. Steingraeber is proud to announce that since the start of 2022, it is recognised as one of the “Brands of the Century”, an exclusive circle which also includes Faber-Castell, Meissen Porcelain and Ritter Sport.
The award acknowledges Steingraeber’s profile as the most historic, traditional and at the same time most innovative leading manufacturer of upright and grand pianos in Germany. Indeed the Steingraeber Manufactory’s oldest patent dates back to 1885, with many others patents following in its footsteps, right up to designs currently in use such as the Sordino, Mozart Rail and SFM Piano Action. In addition to Steingraeber’s host of innovations, which include the carbon fibre soundboard and the transducer grand piano as just two outstanding examples, the jury were also won over in particular by the very authenticity of Steingraeber’s products: all Steingraeber upright and grand pianos are manufactured 100% in the festival city of Bayreuth. Previous certifications such as the “ZDH Zert” had attested to the company’s 80% use of domestic materials, however Steingraeber has now been able to increase this proportion to 90%, an exceptional achievement highlighted in particular when awarding Steingraeber its “Brands of the Century” seal of quality.